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Earth Day: Google trends reveal Nigerians more interested in climate change

Google trends have shown that more Nigerians are getting interested in climate change and environmental issues.

In commemoration of the 2023 Earth Day, Google on Monday released data that highlighted the top sustainability-related trends in Nigeria.

The data showed Nigerians’ strong desire to understand environmental terms and concepts, such as global warming and climate change.

Google said of all the topics, the devastating 2022 floods stood out, thus underscoring the significance of the issue.

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“In celebration of Earth Day, Google has released data highlighting the top sustainability-related trends in Nigeria. The data showcases Nigerians’ growing interest in environmental issues, as they search for answers to questions and learn more about the pressing concerns of our planet,” the statement reads.

“The most asked questions on Google in Nigeria include: What is global warming?; What is climate change?; What causes climate change?; What is the greenhouse effect?; What is an ecosystem?

“Google’s data reveals the top trending topics in Nigeria, reflecting the country’s growing concerns and interests. Among these, the devastating 2022 floods—which affected 33 out of 36 states, and displaced over 2 million people —stand out and underscore the significance of this issue. With a vast coastline and numerous rivers, Nigeria is particularly vulnerable to flooding, which can wreak havoc on communities, agriculture, and infrastructure. Consequently, Nigerians are increasingly searching for solutions to manage and mitigate the impacts of flooding.

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“Another trending topic in Nigeria is carbon neutrality. As awareness of climate change grows and its effects become more evident, Nigerians are seeking ways to minimise their carbon footprint and contribute to global climate action. Both individuals and businesses are showing heightened interest in reducing their emissions and promoting sustainable practices to combat climate change and protect their communities.

“The top trending topics are: Flood, carbon neutrality; environmental; social, and corporate governance; tropical cyclone; climate change; landsliding; solar power; heat wave; solar lamp; climate

“The most searched topics showcase a range of environmental subjects that Nigerians are eager to explore: Flood; climate; solar power; solar energy; pollution; climate change; sustainability; recycling; nuclear power; renewable energy.”

Taiwo Kola-Ogunlade, Google’s West Africa communications and public affairs manager, said the organisation will continue to provide accessible information on the environment to empower Nigerians to take action.

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“Climate change is one of humanity’s most urgent challenges, and Earth Month is an opportunity for all of us to consider how we can make a difference,” he said.

“By providing accessible information on environmental topics, we hope to empower Nigerians to take action for a more sustainable future. It’s not just about what Google does; it’s about how we can all work together to protect our planet.”



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