SKOT Communications partners PROI Worldwide to expand service delivery

PROI Worldwide, a global network of independent communications agencies, has announced its partnership with SKOT Communications, a Nigerian public relations consultancy firm.

In a statement on Wednesday, PROI Worldwide said the collaboration with the Lagos-based company would strengthen the positions of the companies in the West African market.

“Founded in November 2023 by Tòkunbòh George-Taylor, a highly accomplished communications professional with extensive experience as the pioneering MD of Hill+Knowlton Strategies Nigeria, SKOT Communications has quickly established itself as a prominent player in the Nigerian PR landscape,” the statement reads.

“The partnership with PROI Worldwide provides SKOT Communications with invaluable access to a global network of 90 agencies, expanding opportunities for collaboration and knowledge sharing.

“This alliance also enables SKOT to tap into new markets, enhancing its service offerings.”

Speaking on the partnership, George-Taylor expressed excitement about joining the PROI Worldwide network.

“This partnership reflects our commitment to maintaining a global outlook and expanding our reach to better serve our clients,” she said.

“We believe that collaboration within PROI will enable our agency to deliver cutting-edge PR solutions while fostering the growth of our talented team.”

On her part, Angela Scaffidi, global chair at PROI Worldwide, described SKOT as the right fit for the network.

“Their clear offering, commitment to excellence, and strong leadership align with ours, and we are looking forward to the contributions they will make,” she said.