Wiko, a French phone known for its combination of style, technology, quality and competitive pricing, has added a new colour ‘Bleen’ to its Smartphone.
“Bleen is the new name for the picturesque and evocative colour of the latest entrant into the phone market,” the company said.
Marcel Van de Pas, international business director of Wiko Global enthused that Nigerians can now delight themselves to the new colour
introduced to the stylishness of smartphones across the globe by having a feel of Bleen.
“We are not red, we are not blue, and we are not yellow. We are bleen,” Van De Pas stated.
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“Bleen derives from blue and green, the romantic combination that has resulted in the colour of Wiko. The combination produces a colour that is at once bright yet subtle and warm. Colour is one of fun attributes that draws the target audience to Wiko.
“The phone brand appeals to ‘the Wiko generation’ referred to as young people who are discerning, discriminating in their taste, who understand the language and technology of their mobiles and demand top line performance from any handset that they embrace.”
He observed that in this present age full of innovation and technophiles, many mobile phone brands produce phones that come in additional colour options to sharpen the consumers’ ability to choose, adding that “Wiko phone offers colour matching back cover options, one which appeals and can be largely explored by Nigerian youths to define their sense of style and sharpen their fashion creative tendencies.”
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